Ready to Break Through as an Artist?

Gain Clarity, Direction, and Accelerate Your Success with Expert 1-1 Coaching

One to One Artist Coaching


Bespoke 1-1 Coaching for High Achievers and Ambitious Artists

You’re an accomplished professional who has thrived in another career, yet there's a deeper calling that has always been with you—a passion for art that’s been quietly simmering in the background. Now, you're ready to step into the light, to embrace your identity as a visual artist, and you want to do it with purpose, clarity, and direction.

Or perhaps you’re an artist who has already put your work into the marketplace, but you’re not seeing the results you’d hoped for. You’ve tried different paths, invested time and effort, but somehow, you’ve lost your sense of direction. With so many choices and opportunities out there, you’re unsure of what next steps will lead you to where you want to be. You’re ready for more: more visibility, more sales, more opportunities—but you want to do it right and avoid wasting precious time and resources.

If either of these describes you, you're in the right place. You know success in the art world isn’t just about creating exceptional work. It’s about navigating an industry with its own set of rules, rhythms, and nuances. You’re ready to elevate your art career with intention and strategy, bypassing the common pitfalls and myths that often trap talented artists in cycles of uncertainty or frustration.

Whether you aspire to establish or expand your artistic practice or desire to develop a new creative enterprise, this intensive three or six month 1:1 creative business coaching program is crafted to guide you through current challenges and chart a course for your expansion.

This isn’t a cookie-cutter program or a paint-by-numbers approach. Whether you're stepping into the art world from another career or you’ve been in it for a while but feel stuck, you know that generic advice won’t cut it. You need a coach who understands the intricacies of the art world—someone who can help you bridge the gap between where you are now and where you want to be.

For the Career Changers

You want to enter the art world with confidence and direction.

You don’t have the time or inclination for trial and error.

You want to skip the “starving artist” narrative and achieve results on your terms.

This coaching is about helping you articulate your vision, find your ideal audience, and strategically position yourself within the industry.

For the artist seeking direction

You’ve been creating and putting your work out there, but something isn’t clicking.

Perhaps you’re overwhelmed by choices, uncertain about which opportunities to pursue, or struggling to pinpoint what’s missing in your current approach.

This coaching will help you regain clarity, sharpen your focus, and develop a clear path forward, tailored to your unique strengths and goals.

A Strategic Partner on Your Art Journey

1-1 coaching offers you more than just advice; it provides a strategic partnership designed to elevate your artistic career. Here’s what our work together will look like:

  1. Clarity on Your Unique Voice and Message: Together, we’ll distill the essence of your work into a compelling narrative that speaks directly to your audience—whether they are collectors, galleries, or art enthusiasts.

  2. Building Your Audience and Presence: You have the tools and are ready to use them—social media, newsletters, content creation. But where to start? I’ll help you create a roadmap that aligns with your strengths and helps you build a dedicated following that appreciates not just your art, but the thoughts and philosophies behind it.

  3. Navigating the Art Industry and Identifying Opportunities: From understanding how galleries operate to positioning yourself for the right opportunities, I’ll guide you through the often opaque inner workings of the art world so you can make informed decisions that serve your goals. This includes evaluating the plethora of choices available to you and focusing on the ones that will bring you closer to your desired outcomes.

  4. Custom Strategies, Not a One-Size-Fits-All Plan: This is your journey, your art, and your career. Our sessions are completely bespoke, focused on your specific needs and ambitions. No templates, no generic playbooks—only strategies that work for you.

For Artists Who Value Discretion and Results

Whether you're a high-profile client or simply someone who values privacy, my coaching is designed with confidentiality at its core. I understand that not every artist wants to share the behind-the-scenes support that contributes to their success. Here, your growth is nurtured in a private, supportive space where your strategies, challenges, and breakthroughs remain confidential. You can confidently explore, experiment, and thrive without worrying about exposure or judgment.

MEET YOUR COACH, GITA JOSHI

Gita Joshi is an award winning art dealer, inddependent curator, editor at Art Seen Magazine, author of bestseller, Show Your Art and an artist coach. She opened her gallery in 2013, called Orso Major and it was an award winning gallery at Waterloo, London til 2016. 

She has run artists open studio programs, worked with arts charities, organised open exhibitions, curated exhibitions in business spaces as well as within the gallery context, helped artists prepare to work with galleries, portfolio reviews, been a juror for art competitions and is a member of the Association of Women Art Dealers.

Through coaching and mentoring she has worked with scores of artists to develop their professional business skills, show their art, find gallery representation, secure media coverage and grow their collector base and wider audience.

She provides coaching for artists who want to be seen, celebrated and share their story.

“I work with artists who are ready to step out of the studio and claim their space in the art world. A successful artists’ business is not reliant on galleries but is a blend of selling directly to their own audience, and working with galleries alongside this. I empower artists to raise their visibility, wean off the need for validation from art world gatekeepers, make income from sales and break the cycle of codependency on funding in the arts.
I bring extensive niche, art world experience with business and mindset training to my artist clients.“

What’s included: Your Comprehensive Support System for Art World Success

When you invest in 1-1 coaching, you’re not just getting advice—you’re getting a trusted partner on your journey. Here’s what’s included:

  • Private, Recorded Coaching Calls via Zoom: Personalized sessions to dive deep into your goals, challenges, and strategies, all recorded for you to revisit whenever you need a refresher or extra motivation.

  • On-Demand Support via Email and WhatsApp: Think of this as having expert guidance in your back pocket. Whether you have a quick question, need feedback, or want to share an idea, you’ll have direct access to support between our calls.

  • Access to Targeted, Pre-Recorded Training: Additional resources and training tailored to your unique needs, so you can continue learning and growing at your own pace.

  • Accountability to Keep You Focused and Moving Forward: I’ll help you stay on track with regular check-ins and personalized action plans to ensure consistent progress toward your goals.

  • Expert Art Business Advice, Mentorship, and Coaching: A combination of strategic advice, mentorship, and coaching to help you navigate the complexities of the art world and accelerate your success.

Ready to Elevate Your Art Career? Let’s Talk.

The one to one coaching is for ambitious driven artists who know they are made for more than the results they are currently seeing.

You’re an artist ready to take your passion from the background to centre stage, or if you’re looking to regain direction and clarity after years of striving for results, let’s connect. This is an exclusive opportunity for those who are serious about fast-tracking their journey and bypassing the common pitfalls most artists face.

The curriculum is based on your unique requirements and we will work together to create a bespoke plan. 

Option 1

6 months, 12 bi-weekly calls plus access to pre recorded training around art business that I feel would benefit you. Email and WhatsApp support between our calls Mon-Fri.

Investment $6700 / £5000

Book a call here

Option 2

3 months, 6 bi-weekly calls plus access to pre recorded training around art business that I feel would benefit you. Email support between our calls Mon- Fri.

Investment $3400 / £2500

Book a call here

Option 3: Accelerated 6-Week Coaching Program

Designed for artists who want to progress in the areas of their art business which are keeping them in a holding pattern . This intensive program includes weekly 45-minute calls and is perfect for those who have one or two specific areas they want to refine such as social content , email marketing, exhibition preparation, exhibition marketing etc Available only for start dates in October and November.

Investment £1700

Book here After booking, you will receive an email to schedule the first call.

Payment plans are available


Prefer Self Study?
Available programs can be seen here. Topics include gallery representation, growing and using Instagram, selling online, mounting your own successful art exhibition, and managing essential studio visits.


 
“If you are looking for mentorship, guidance, or support on how to take your art to the next level, Gita is a tremendous resource.”

-Ana Marinez-Orizondo

What Artists Say about working with
Gita Joshi

“Gita’s support and guidance helped me to clarify the purpose of my artwork practice. She highlighted ways to build on, and refine my portfolio. Between sessions, my execution improved and I am pleased with the increase in awareness and collection of my works”

- Judith

“I spent a long time thinking that someone with a knowledge of the art world who could also help me with turning my art into a viable business didn’t exist - that my needs were too niche. But then I found Gita.”

- Jon

“I found Gita’s coaching massively helpful. She was concise, informative and encouraging as well as having a brilliantly lateral approach. I’d been stuck moving forward with my art practice and we picked apart what was stopping me and looked to where I could really invest my time and energy to help things grow”

- Carrie


“Gita is very knowledgeable artist coach. Her warm personality makes her very approachable and easy to work with.”

- Samira

“If you are looking to work with a calm, pragmatic, knowledgeable, understanding, supportive, extremely well informed, highly experienced expert in the art world then Gita Joshi is the art coach for you. I have enjoyed every minute of the group coaching program and wish it could have been longer! I cannot recommend it - and Gita - highly enough. Not only has it been a chance to learn and gain confidence, but it has also provided a wonderful opportunity to meet other - very lovely - artists who have similar questions. We all approached this course from different walks of life and varying experiences but have been united through our mutual love of art and our inspiring desire to develop and progress within our individual art practices. Thank you Gita. I really look forward to continuing my art journey with you.”

-Suzy